As a business owner correspondence with your clients current or potential is very essential. It is impossible to completely rely on electronic mail. Anyone who owns a business will work hard to save costs however they can and that includes postage costs. That is why it is cost effective for you to invest in a franking machine.

A franking machine basically sorts your mail outgoing mail and marks it by either putting on postage stamps and or markings that are required by law to ensure that your letters are sent out. There are several types and methods of franking:

Postage stamps: This is physically putting the adhesive postage stamps or printing on the markings on the envelope that are allowed by the postage regulator of the area where your business is based. This is done with the use of a postage meter which determines the cost of sending a particular envelope based on weight and size Before the introduction of postage stamps in 1840 in Britain, Mail was hand stamped 'PAID'  with the amount. 

Franking Privilege: This is another method of franking that's mostly reserved for government organizations and other in some countries government officials especially legislators and other members that are designated by the law and or he postage regulator. Privilege franking can only be used for official communication and in some circumstances it is used by the military during war. Mails and paces in this category are sent free.

Official Business Franking: Just like the privilege franking, this particular is also by the government but with the slight difference that the stamp have the words 'Official Mail' printed on them. These words allow the ma to be sent without any additional. In some countries it is used to send bulk mail from member of congress or national assemblies. It also allows for people to send mail to the members without incurring any costs.  Read on franking machine costs

Business Reply Mail. In this method of franking, mail is marked with a permit number that will allow you as he business holder to send mail without pre paying for postage but rather pay for it upon delivery to the intended recipient.

Just like all investments, there are several factors you need to consider. These fact will enable you make an informed decision on whether it is cost effective to buy or lease a franking machine.

You need to invest in something that will give you returns in terms of money and time , you need to ask yourself if your  business is ending out  enough  items to warrant the purchase, if no, then you can lease a franking machine. View https://www.youtube.com/watch?v=S0uI0ZpaYOs